PRIVACY POLICY

This Privacy Policy explains how Retro Factory Official collects, manages, and protects the personal information of users who visit our website, use our services, or make a purchase through retrofactoryofficial.com. It also applies to any interaction or communication you have with us related to our platform.

When we refer to “we” or “our,” we mean the Retro Games Official team. “You” refers to any individual who accesses or uses our Services, whether as a customer, visitor, or any other person whose information we process under this Policy.

Please read this Privacy Policy carefully to understand how your information is handled.


Updates to Our Privacy Practices

Our Privacy Policy may be revised occasionally to reflect changes in how we operate, improvements to our Services, or updates required by legal or regulatory standards. Whenever modifications are made, we will publish the updated version on our website, adjust the “Last Updated” date, and follow any additional steps required by applicable law.


How We Gather and Use Your Information

To deliver a seamless experience, we collect personal information from various sources both now and over the past 12 months. The type of data we gather depends on the way you interact with our platform. In addition to the uses outlined further below, the information we collect may also be used to communicate with you, enhance or maintain our Services, fulfill legal responsibilities, enforce our terms, and ensure the protection of the platform, our users, and our business operations.


Information We Collect About You

The personal information we obtain varies based on how you use our website and Services. When referring to “personal information,” we mean any data that identifies, describes, or can be associated with you. The categories and specific types of data we collect are detailed in the following sections.


Information You Provide to Us Directly

Certain details are shared with us when you interact with our Services. This may include:

° Contact information (name, address, phone number, email)
° Purchase and order details (billing, shipping, payment confirmation)
° Account credentials (username, password, security details)
° Customer support communications and messages shared with us

Some features require information to function properly. You may choose not to provide certain data, but this may limit functionality.


Information Collected from Your Activity

We also gather data automatically based on how you use and navigate our platform via cookies and similar tracking systems.

° Device & browser data
° IP Address & network information
° Access times and navigation activity
° Site usage & interaction history

This helps us improve performance, tracking, and user experience.


Information Received from External Partners

We may also collect personal information through trusted third-party partners that support the functionality and reliability of our Services. Examples include:

° Platform providers such as Shopify
° Payment gateways collecting billing and transaction details
° Analytics, marketing, and tracking services using cookies, pixels & SDKs

All information obtained externally is processed under this Privacy Policy.


How We Utilize Your Personal Data

Service Delivery and Order Fulfillment

We use personal information to operate our Services and fulfill our obligations, including payment processing, account management, shipping logistics, order status updates, returns, and service features connected to Shopify.

Marketing Communications & Personalization

We may use your information to send promotions, campaigns, offers, and recommendations via email or SMS. For EEA users, this processing is based on Art. 6(1)(f) GDPR.

Fraud Prevention & Security

Your data may be processed to detect, prevent, or address fraudulent or unauthorized activity. Account security is your responsibility.

Customer Assistance & Service Optimization

We use your information to provide support, resolve issues, collect feedback, and evaluate improvements.


Use of Cookies and Tracking Technologies

Our platform uses cookies to function, personalize browsing, retain preferences, and improve performance.

* Support Site performance
* Store preferences & settings
* Conduct analytics
* Personalize ads & content

Shopify cookie policy: https://www.shopify.com/legal/cookies


Managing Cookie Preferences

You may block or delete cookies through your browser settings. Some functions may not operate properly if cookies are disabled.

Global Privacy Control (GPC) signals are recognized for opt-out requests. More info: https://globalprivacycontrol.org


Situations in Which We Share Personal Information

We may share your information with essential service partners, fulfillment handlers, payment processors, marketing collaborators, legal entities, and platform integrations when required.


Information Disclosed in the Past 12 Months

Shared categories include:

° Identifiers (contact details, order data)
° Customer Records categories
° Commercial information
° Internet activity & usage data
° Technical/geolocation metrics via IP


Sensitive Personal Information

We do not collect sensitive personal information for inference or profiling. Marketing-related use occurs only with your consent.


External Websites & Third-Party Platforms

We are not responsible for third-party website data handling. Please review external privacy terms carefully before sharing information.


Information Concerning Children

We do not knowingly collect data from minors. Guardians may request deletion of a child’s information.


Data Security & Retention Practices

Data is stored only as long as necessary for account maintenance, compliance, dispute resolution, and service functionality.


Your Rights

You may request: Access • Deletion • Correction • Portability • Restriction • Opt-Out • Withdrawal of Consent • Appeal • Communication preference control.


Exercising Your Rights

Submit rights requests to us directly. Identity verification may be required. Authorized agents may be used.


Complaints

Unresolved privacy concerns may be escalated to your supervisory authority. EEA list: https://www.edpb.europa.eu/about-edpb/about-edpb/members_en


International Users

We process data globally and transfer it using compliant mechanisms such as SCC frameworks where applicable.


Contact

Questions or privacy-related requests may be sent to:
retrofactorycontact26@gmail.com

Unless otherwise stated, Retro Factory Official acts as the data controller for the information we process.